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Thursday, June 28, 2007
Thursday, June 14, 2007
Hot Wheels is Mongoose distributor of the year
Hot Wheels is Mongoose distributor of the year
11:30, Jun 1st 2007 by Carlton Reid
Hot Wheels was presented with the gong at the annual distributor sales meeting for Mongoose in Madison, Wisconsin. Hot Wheels won last year, too.Hot Wheels grew its Mongoose business by 37 per cent in the 2007 model year. Center Parcs holiday resorts in the UK are now equipping with Mongoose bikes after Hot Wheels signed a deal for the brand to become the 'official' Center Parc bike. 75 per cent of the Center Parcs UK fleet will be special-build Mongoose bikes by July 2007. The award was presented to Russell Merry of Hot Wheels by Eric Carter, multi world champion in MTB and BMX racing, at the Chop House Restaurant in downtown Madison. Jeff Weiss, director of international sales for Mongoose, said: “Hot Wheels has been a Mongoose distributor since 1989 and the UK is one of our strongest European markets. Hot Wheels have done an excellent job in marketing and developing the brand's profile alongside impressive sales growth. Hot Wheels have retained the Distributor of the Year Award from 2006 which is also a fantastic achievement. The Mongoose brand is on the march with a new booth at Eurobike this year and an outstanding portfolio of innovative new products, our intention is to achieve similar success to that of the UK in more European markets.” Russell Merry said: “The product team have given us a platform to continue to grow our business. The designs of suspension systems and engineering have been validated by favourable magazine reviews and ultimately sales. Our build quality has been confirmed by the success of their introduction to Center Parcs as a rental fleet and our dealers have been buying bikes in unprecedented numbers. "It would seem that the bicycle industry in general is having a good year with congestion, environmental and health issues leading us to believe that this growth will continue.”
11:30, Jun 1st 2007 by Carlton Reid
Hot Wheels was presented with the gong at the annual distributor sales meeting for Mongoose in Madison, Wisconsin. Hot Wheels won last year, too.Hot Wheels grew its Mongoose business by 37 per cent in the 2007 model year. Center Parcs holiday resorts in the UK are now equipping with Mongoose bikes after Hot Wheels signed a deal for the brand to become the 'official' Center Parc bike. 75 per cent of the Center Parcs UK fleet will be special-build Mongoose bikes by July 2007. The award was presented to Russell Merry of Hot Wheels by Eric Carter, multi world champion in MTB and BMX racing, at the Chop House Restaurant in downtown Madison. Jeff Weiss, director of international sales for Mongoose, said: “Hot Wheels has been a Mongoose distributor since 1989 and the UK is one of our strongest European markets. Hot Wheels have done an excellent job in marketing and developing the brand's profile alongside impressive sales growth. Hot Wheels have retained the Distributor of the Year Award from 2006 which is also a fantastic achievement. The Mongoose brand is on the march with a new booth at Eurobike this year and an outstanding portfolio of innovative new products, our intention is to achieve similar success to that of the UK in more European markets.” Russell Merry said: “The product team have given us a platform to continue to grow our business. The designs of suspension systems and engineering have been validated by favourable magazine reviews and ultimately sales. Our build quality has been confirmed by the success of their introduction to Center Parcs as a rental fleet and our dealers have been buying bikes in unprecedented numbers. "It would seem that the bicycle industry in general is having a good year with congestion, environmental and health issues leading us to believe that this growth will continue.”
Cannondale quick off the mark with Killer special
Cannondale quick off the mark with Killer special
14:00, Jun 4th 2007 by Carlton Reid
The US company is to produce a commemorative, limited edition Di Luca SystemSix to flag the bike's Giro d'Italia win. Only 21 will be made.In celebration of Danilo Di Luca’s Giro d’Italia victory, Cannondale is to market a limited edition Danilo 'The Killer' Di Luca System Six replica. Twenty-one bicycles (one for each stage of the Giro) will be made available in both Europe and the US on a first-come basis through Cannondale’s IBD network.The replica System Six bikes feature a white rear triangle, "as requested by the Killer himself and used in his Giro victory," said Cannondale. Each frame will be numbered from 1 to 21 and denote the corresponding stage of the Giro. Fi:zi’k is to supply the Killer Arione saddle and white handlebar tape. Campagnolo and Fulcrum are to supply componentry and wheels, while FSA will provide the stem and handlebar. Bike buyers will also get a signed maglia rosa jersey and commemorative 'Killer-wanted' poster. The replica bike costs £6999.
14:00, Jun 4th 2007 by Carlton Reid
The US company is to produce a commemorative, limited edition Di Luca SystemSix to flag the bike's Giro d'Italia win. Only 21 will be made.In celebration of Danilo Di Luca’s Giro d’Italia victory, Cannondale is to market a limited edition Danilo 'The Killer' Di Luca System Six replica. Twenty-one bicycles (one for each stage of the Giro) will be made available in both Europe and the US on a first-come basis through Cannondale’s IBD network.The replica System Six bikes feature a white rear triangle, "as requested by the Killer himself and used in his Giro victory," said Cannondale. Each frame will be numbered from 1 to 21 and denote the corresponding stage of the Giro. Fi:zi’k is to supply the Killer Arione saddle and white handlebar tape. Campagnolo and Fulcrum are to supply componentry and wheels, while FSA will provide the stem and handlebar. Bike buyers will also get a signed maglia rosa jersey and commemorative 'Killer-wanted' poster. The replica bike costs £6999.
Halfords to market Boardman Bikes and accessories
Halfords to market Boardman Bikes and accessories
08:30, Jun 7th 2007 by Carlton Reid
Halfords has today reported it has reached an agreement with Britain's Olympic gold-medal winning Chris Boardman to market a range of bikes and accessories using his name. Halfords is also sponsoring the ITV coverage of the Tour de France.Covering road, mountain and commuter cycles, the Boardman range will be exclusive to Halfords. Pix of the bikes and Boardman can be found here. The cycle range comprises of 30 different frame sizes across 9 different models with prices ranging from £400 up to £1400. There will also be a Boardman-branded accessories and clothing range, including a carbon fibre bottle cage, jerseys, helmets and computers. Boardman said: “I’ve always been involved with every element of my professional cycling career right through to the bikes and equipment I used. I had the idea and desire to create a range of bikes to cover all disciplines and be available to a wide spectrum of cyclists. The partnership with Halfords is the perfect fit.” Halfords is to sponsor the ITV coverage of this year's Tour de France. Boardman is one of the expert commentators featured on the daily programme.Boardman is also the director of research and development for the highly successful Great Britain cycling team.
08:30, Jun 7th 2007 by Carlton Reid
Halfords has today reported it has reached an agreement with Britain's Olympic gold-medal winning Chris Boardman to market a range of bikes and accessories using his name. Halfords is also sponsoring the ITV coverage of the Tour de France.Covering road, mountain and commuter cycles, the Boardman range will be exclusive to Halfords. Pix of the bikes and Boardman can be found here. The cycle range comprises of 30 different frame sizes across 9 different models with prices ranging from £400 up to £1400. There will also be a Boardman-branded accessories and clothing range, including a carbon fibre bottle cage, jerseys, helmets and computers. Boardman said: “I’ve always been involved with every element of my professional cycling career right through to the bikes and equipment I used. I had the idea and desire to create a range of bikes to cover all disciplines and be available to a wide spectrum of cyclists. The partnership with Halfords is the perfect fit.” Halfords is to sponsor the ITV coverage of this year's Tour de France. Boardman is one of the expert commentators featured on the daily programme.Boardman is also the director of research and development for the highly successful Great Britain cycling team.
Elite releases TdF bottle
Elite releases TdF bottle
13:45, Jun 8th 2007 by Carlton Reid
This is the limited edition Tour De France 2007 bottle, featuring Londres as the start city.BikeBiz wouldn't normally go bonkers over a bidon but this is a limited edition water bottle, blow moulded to commemorate this year's Tour de France. The 500ML Hydra bottle fits all standard size cages, natch.It's available to the UK trade from Madison.
13:45, Jun 8th 2007 by Carlton Reid
This is the limited edition Tour De France 2007 bottle, featuring Londres as the start city.BikeBiz wouldn't normally go bonkers over a bidon but this is a limited edition water bottle, blow moulded to commemorate this year's Tour de France. The 500ML Hydra bottle fits all standard size cages, natch.It's available to the UK trade from Madison.
Torque on your phone
Torque on your phone
11:30, Jun 14th 2007 by Carlton Reid
SoundOfMotion.com has released a new version of its Bluetooth module, allowing cellphones to become power and cadence measuring cycle computers. Just don't laugh at the horse sounds.SoundOfMotion.com, a division of Bass Object Technologies Inc., has released a new version of its bicycle computer software for mobile devices. It includes a Java application and a specially designed Bluetooth wireless sensor. The application runs on any Java enabled mobile devices. Bluetooth is used for wireless connectivity to the sensor, attached to a bicycle's wheel. The Bluetooth wireless sensor is said to be 250 times more accurate than cycling computers with spoke based magnetic switches. "This high accuracy is achieved from using a highly sensitive magnetic field sensor. It is capable of detecting as little as 1.5 degree of wheel rotation or less than 1 cm of linear motion," said the device inventor, Vladimir Savchenko, of Bass Object Technologies."This new sensing technology opens a door to accurately measure speed and distance as well as torque and even cadence without any additional sensors."The travel data can be uploaded to a computer in spreadsheet format for training analysis.All good so far. But then comes the off-the-wall bit. Savchenko's device turns the cellphone into a sound simulator. "Cars and pedestrians often collide with cyclists on busy streets because they just can't hear an approaching bicycle. Imagine, if your bicycle could sound like a Harley, or a horse, or even a steam train? You would definitely get their attention."There's background info and a jaw-dropping YouTube video of the horse/bike combo here.SoundOfMotion 2.0 has been released for the North American market. Savchenko is seeking to sign licensing deals for its patent-pending technology to be used outside of the USA.
11:30, Jun 14th 2007 by Carlton Reid
SoundOfMotion.com has released a new version of its Bluetooth module, allowing cellphones to become power and cadence measuring cycle computers. Just don't laugh at the horse sounds.SoundOfMotion.com, a division of Bass Object Technologies Inc., has released a new version of its bicycle computer software for mobile devices. It includes a Java application and a specially designed Bluetooth wireless sensor. The application runs on any Java enabled mobile devices. Bluetooth is used for wireless connectivity to the sensor, attached to a bicycle's wheel. The Bluetooth wireless sensor is said to be 250 times more accurate than cycling computers with spoke based magnetic switches. "This high accuracy is achieved from using a highly sensitive magnetic field sensor. It is capable of detecting as little as 1.5 degree of wheel rotation or less than 1 cm of linear motion," said the device inventor, Vladimir Savchenko, of Bass Object Technologies."This new sensing technology opens a door to accurately measure speed and distance as well as torque and even cadence without any additional sensors."The travel data can be uploaded to a computer in spreadsheet format for training analysis.All good so far. But then comes the off-the-wall bit. Savchenko's device turns the cellphone into a sound simulator. "Cars and pedestrians often collide with cyclists on busy streets because they just can't hear an approaching bicycle. Imagine, if your bicycle could sound like a Harley, or a horse, or even a steam train? You would definitely get their attention."There's background info and a jaw-dropping YouTube video of the horse/bike combo here.SoundOfMotion 2.0 has been released for the North American market. Savchenko is seeking to sign licensing deals for its patent-pending technology to be used outside of the USA.
Polar to stream live TdF HRM data
Polar to stream live TdF HRM data
17:15, Jun 12th 2007 by Carlton Reid
Want to know how hard a pro is riding? Tune in to Polarcycling.com. It's going to carry live heart rate data throughout the Tour de FranceEleven Tour de France teams ride with Polar HRMs. The live telemetry at Polarcycling.com will stream selected riders’ heart rates, speed, altitude and location, all in real time.The site already carries info on Polar’s intelligent CS400, CS600 and S725X Pro Team Edition computers. A retailer finder directs visitors to their nearest Polar stockist.Malcolm Douglas, MD of Polar Electro (UK), said:"Polar’s unrivalled heritage at the heart of the world’s greatest road races inspired us to develop a vibrant campaign that reinforced our pioneering computers and services with cyclists of all abilities whilst also educating them on how they can directly benefit from the expertise that we provide to the leading teams on Tour." The online campaign is being complemented by POS support designed to bring Polarcycling.com to life in-store. The campaign is supported by print and online advertising.
17:15, Jun 12th 2007 by Carlton Reid
Want to know how hard a pro is riding? Tune in to Polarcycling.com. It's going to carry live heart rate data throughout the Tour de FranceEleven Tour de France teams ride with Polar HRMs. The live telemetry at Polarcycling.com will stream selected riders’ heart rates, speed, altitude and location, all in real time.The site already carries info on Polar’s intelligent CS400, CS600 and S725X Pro Team Edition computers. A retailer finder directs visitors to their nearest Polar stockist.Malcolm Douglas, MD of Polar Electro (UK), said:"Polar’s unrivalled heritage at the heart of the world’s greatest road races inspired us to develop a vibrant campaign that reinforced our pioneering computers and services with cyclists of all abilities whilst also educating them on how they can directly benefit from the expertise that we provide to the leading teams on Tour." The online campaign is being complemented by POS support designed to bring Polarcycling.com to life in-store. The campaign is supported by print and online advertising.
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